Ideological versus Mythology
- The ideology of this product is showing off the golden beauty of a fine piece of jewelry. There isn't necessarily any marketing techniques being employed here, it just shows the piece of jewelry and all of it's elegance up in front, showing the potential customer(s) exactly what they will get if they purchase it.
- The aspect of mythology comes into play when looking into the deeper meaning of the cross. It is a symbol of spiritualism and Christianity.
Denotation
- The denotation of this product is just blatant showing of the beautiful jewelery. There are really no ploys being used it is just up front representation of the prodcut.
Connotation
- The connotations are highly spiritual and religious, as well as having some economical and social implications. Seeing as the cross is made of solid gold, it is likely that the price of it is quite high.
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